| How to Avoid the Number One Grammar Gaffe that Robs You of Credibility | |
“If your reading this, than your too close.” Do you see what I saw? Not one, not two, but three typos! The message should read: “If you’re reading this, then you’re too close.” I just shook my head when I read the plate. I shook my head because the “your” versus “you’re” grammar gaffe is very common, yet it makes people look not so smart. All it takes to avoid the “your vs. you’re” gaffe is to take a second and think about what you’re trying to say. “Your” is a possessive pronoun, as in “your car” or “your blog.” “You’re” is a contraction for “you are,” as in “you’re going to be so much more effective at writing emails because you read this article.” Grammar gaffes like the very common “your” versus “you’re” gaffe can rob you and your company of credibility. If you communicate with people in writing - and who doesn’t - your grammar needs to be accurate. Take the time to brush up on common grammar mistakes. When you do, you’ll write with more confidence and maintain your credibility. 
I was behind a truck recently that had a flashy LCD border around the license plate. LCD license plate borders are designed for users to type in their own message. Here’s what this user typed on his border: